19 to 20 November 2011
The Stripe Complex
King Alfred Campus
University of
Winchester
SO22 4NR
Critique Meet (Optional Fringe Event)
6.00pm
Coffee and Nibbles
6.30pm
Critique
Session begins (ending 8.00pm)
Portfolio and Manuscript Reviews will take place throughout the day. Your appointment will be in the conference schedule provided on the day. The SCBWI Pulse logo (below) indicates a SCBWI Pulse event targeted at published authors and illustrators.
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8.15am to 9.00am
Registration, Coffee and Book Sales

9.00am to 9.20am
Welcome Remarks
Natascha Biebow
SCBWI BI Regional Advisor
9.20am to 10.10am
Frank Cottrell Boyce
author keynoteAn Inspirational speech from the award-winning author of Millions, Framed and Cosmic . He will also be speaking about his new book Chitty Chitty Bang Bang Flies Again
10.10am to 10.40am
Coffee Break, Book Sales
10.40am to 11.40am
Break-out Session 1 - Saturday morning
Rooms to be posted on the day. Please include your preferences on the registration
form.
a. Ed Jaspers, Valerie HoskinsPulse: So you want to be in the Movies?
So you've published a book ... is TV and cinema not far behind? How do books make it to the silver screen? What can you do to get your book noticed by the celluloid gatekeepers? is the silver screen really the path to riches?
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Making your images move!
An introduction to animationPublishing is looking at new digital formats to tell stories and this means illustrators need to have at least an awareness of the process of these new ways of working and the technology behind them. In this workshop we'll look at some basic principles of animation and the process of animating. We will explore how having a basic understanding of animation will help in breaking into new digital opportunities such as publishing to the iPad and the many other tablets showing up on the market today. Read more
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Plotting your BookPlots are hard. There just aren't enough of them to go round. And if you're any good at creating characters, they probably won't want to do what they're supposed to to make your plots work. Anthony McGowan will help you to come to grips with this crucial part of writing for young people, drawing on the film world, as well as his own and other children's books for inspiration.
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Writing Educational non-fictionThere is more to children's books than just fiction and this break-out will give a brief overview of the educational book publishing market. What challenges and opportunities are there for authors, illustrators and publishers? What are the prospects for digital and its impact on the non-fiction publishing world? Steve is creative director of Ransom Publishing is the leading specialist publisher of high-interest-age, low-reading-age books for children and young adults struggling with reading.![]()
Plotting for Picture Book peopleThe story spilling out of you is a picture book. Now, you've got to tell it all in a teensy word count and extent. And it's got to have a zingy plot that keeps young readers turning the pages right 'till the end . . . How? We'll look at picture book story arcs and how you can create pace and drama with visual thinking, page turns and clever writing. We'll investigate how creative plotting can make the difference between a picture book with a unique sales hook or one that's a no-brainer slushpile reject. Whether you're a writer or author/illustrator, you can shape your story to build tension with climactic turning points at just right moment to keep your readers (and editors!) hooked.
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11.50am to 12.50pm
INDUSTRY PANEL
Sarah Odedina, fiction director (Hot Key Books for Bonnier)
Amber Caraveo, editor (Orion)
Emma Layfield, editorial director of picture books (Hodder)
Rachel Petty, editor (MacMillan)
Sharon Chai, senior designer (MacMillan)
David McDougall, art director (Walker Books)
Our panel of industry insiders explains the various decisions, expectations and creative directions that go into making a chidren's book and reveal how best to work with them at each stage of the process. Moderated by Benjamin Scott
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12.50 to 2.00pm
Lunch
Open Illustrator Portfolio Exhibition
2.00pm to 3.00pm
Breakout Session 2 - Saturday Afternoon
Rooms to be posted on the day. Please include your preferences on the registration form.
a. Sarah Clarke, Julia Eccleshare, Ferelith Hordon, Diane Kostka
Pulse: How to win a Prize
Winning prizes may not be guaranteed to do wonders for your sales but at least - nominated, shortlisted, winner - you can forevermore wear the badge! They say, first, write a brilliant book ... but in this crowded market, how does an author/illustrator get noticed by the proliferation of prize-giving bodies around? And are some genres more likely to get on prize shortlists than most? Is there a gap in the prize-giving world for hard-working corners of the children's book world such as younger series, non-fiction and picture books? We invited four prize-giving bodies to discuss these burning questions as well as give us the low-down on how they select their longlists, short-lists and winners.
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Anatomy of a picture book
From inspiration to thumbnails, layout design to final artwork, Chris Riddell will take participants through the making of a picture book. As part of discussing the process, Chris will be showing his amazing sketchbooks, preparatory work and watercolour originals behind the finished picture book. For writers and illustrators.![]()
young fiction
Details soon to come.![]()
Controversy in YA Fiction
How far can you push the boundaries in Y/A fiction? Are there any no-go areas? What are the attitudes of publishers and agents? Is controversy for its own sake worth pursuing? Who are the most controversial Y/A writers? These are some of the questions Anthony McGowan will be answering. However there is a more fundamental question underlying these: to what extent is shock a legitimate literary/aesthetic value?
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Getting to grips with point of view
Point of view is a crucial consideration for any children's writer. Who is telling the story? Which character will the reader follow? Perhaps you've chosen a multiple viewpoint, but are your characters reliable and how much do they know? Whether you decide to limit the perspective or provide a bird's eye view, this talk will guide you through some common dilemmas. Judith is the author of Stonecipher - she's also a former commissioning editor and author of over 30 non-fiction titles for children.
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3.00pm to 3.30pm
Coffee Break, Book Sales
Open Illustrator Portfolio Display
3.30pm to 5.00pm
The State of the Nation panel






Julia Eccleshare, Guardian children's fiction critic (moderator)
Sarah Clarke, Waterstones
George Hanratty, Tales on Moon Lane
Ferelith Hordon, librarian and judge for the CILIP Carnegie and
Kate
Greenaway Prizes 2011
Neal Hoskins, digital publisher, Winged Chariot Press
Anne McNeill, Hodder
Ebooks on the march, libraries in decline, booksellers on guard? Or are they? Julia Eccleshare, the Guardian's award-winning children's critic, leads a panel of representatives of the children's book industry to ponder how the world of children's books is evolving in the clutch of an economic downturn and a digital revolution.
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5.00pm to 5.15pm
Awarding of Crystal Kite and Address
The SCBWI is pleased to be presenting the inaugural 2011 Crystal Kite Member Choice UK/Europe Award to one of our talented members. The Crystal Kite Awards are given by the Society of Children’s Book Writers and Illustrators to recognize great books from the 70 SCBWI regions around the world. Along with the SCBWI Golden Kite Awards, the Crystal Kite Awards are chosen by other children’s book writers and illustrators, making them the only peer-given awards in publishing for young readers. Click here for more information about the Crystal Kite Award.
7.30pm to 10pm
The Dining Hall
Conference Evening Party
2011 Mass Book Launch!
Join fellow delegates, faculty and invited industry guests at our evening
party. As part of the festivities, we'll be announcing the winner of our Outstanding Contribution Award 2011 and be celebrating the publishing
successes of our members this year with this year's Mass Book Launch!
Celebrants at last year's book launch
Dress code: Smart Evening Wear Find out more
9.00am
Book Shop
10am to 12pm
Break-out Session 3 - Sunday morning
Rooms to be posted on the day. Please include your
preferences on the registration form.
Meet mr. munro
Chris Riddell will be working with participants on developing their own children's book characters, and building concepts and stories around them. Bring sketchbooks, pens and plenty of paper! For illustrators![]()
b. Lil ChaseCommercial Fiction: Books that sell and sell well
We have millions of ideas for stories, but how do we shape these ideas into books that publishers want to publish? Not an easy task, especially for debut authors. If you want to see your books in bookshops and in the hands of children this is the workshop for you. Whether you have an idea already in mind or just thinking about a career in children's fiction. I'll speak briefly about what I have learned working for Mills and Boon and Working Partners Ltd - arguably two of the most commercial creative businesses in the publishing industry - as well as my own experience in getting that first book deal. The session will be very interactive, mainly focused on your concepts. We'll discus the all-important pitch, honing your story so that agents and publishers will be battling each other to work with you. By looking at your concept in the way that publishers will look at it - how it fits in the marketplace - we will find the best way to make your book sell, and sell well.
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c. Judy HindleyWhen the pictures do the talking
We live now in a world which is swamped with images and visual information, but picture-books still provide a unique experience of the marriage of words and images, in a compact and resonant form. You can dwell on it. The pacing can provide drama – surprise – and jokes! – and allow you to return again and again, to the interplay of meaning between these elements. How do you tell a story in these terms?![]()
The Craft of the Picture Book
An intensive, creative and hands on workshop for illustrators and author illustrators. Discover what goes on behind the scenes in creating a children's picture book. Find out about her own personal process, and discuss the balance between emotion, intuition and structure in developing a book: inspiration, peer discussions, collaboration, sketching, observation, evolution and change. Also the changes in process with the experience of writing and illustrating subsequent books. This is a two part workshop and partcipants should sign up for both Sunday morning and Sunday afternoon.
If you chose to attend Chris Riddell's morning session and would like to drop in to Karin's afternoon session, this may be possible, if it is not fully booked with all-day attendees. If you wish to do this, please complete the booking form to take Chris Riddell's session in the morning and your second preference for the afternoon. Also let us know, via the contact form, that your first preference is to join Karin's workshop in the afternoon if there are spaces. You will be informed whether there is room for you to drop in after bookings have closed.![]()




![Paula Rawsthorne]](../../conference2011/images/prog_paula.jpg)
e. Dave Cousins, Sara Grant, Miriam Halahmy, Bryony Pearce, Paula Rawsthorne
Writers on the edge: hooking teen readers
Début novelist Dave Cousins (Fifteen Days Without a Head), Miriam Halahmy(Hidden), Sara Grant (Dark Parties) and Paula Rawsthorne (The Truth About Celia Frost) and Bryony Pearce (Angel's Fury) work together to promote their cutting-edge novels at The Edge blog. They will discuss trends in teen and young adult fiction as well as the rewards and their reservations about writing edgy fiction.![]()
12.00pm to 1.15pm
Lunch
1.30pm to 3.30pm
Break-out Session 4 - Sunday Afternoon
Rooms to be posted on the day. Please include your preferences on the registration form
a. Candy Gourlay, Judy Hindley, Jon Mayhew,
Coming out - an author's launch checklist
Thirty thousand children's books were published last year. How does one stand out in such a massive and competitive market without being JK Rowling? Our panel will attempt to put together a checklist for any author about to launch a book into the wilderness. Do you turn yourself into a brand? Do you knock on doors? And how are you going to afford it all? Our panel includes Jon Mayhew who originated the term 'drive-by signing', web designing author Candy Gourlay, and picture book veteran Judy Hindley. More on getting noticed from Judy
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The market and scope of non-fiction
Thinking of branching into children's non-fiction? Lionel, who commissions non-fiction authors and editorial freelancers, will answer your burning questions. How and on what basis do publishers and book packagers commission non-fiction authors, illustrators and editors? What does it pay? How does one find work as a freelance nonfiction author or illustrator ? What are the contractual issues of being a non-fiction author or illustrator?
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The Craft of the Picture Book
An intensive, creative and hands on workshop for illustrators and author illustrators. Discover what goes on behind the scenes in creating a children's picture book. Find out about her own personal process, and discuss the balance between emotion, intuition and structure in developing a book: inspiration, peer discussions, collaboration, sketching, observation, evolution and change. Also the changes in process with the experience of writing and illustrating subsequent books. This is a two part workshop and partcipants should sign up for both Sunday morning and Sunday afternoon.
If you chose to attend Chris Riddell's morning session and would like to drop in to Karin's afternoon session, this may be possible, if it is not fully booked with all-day attendees. If you wish to do this, please complete the booking form to take Chris Riddell's session in the morning and your second preference for the afternoon. Also let us know, via the contact form, that your first preference is to join Karin's workshop in the afternoon if there are spaces. You will be informed whether there is room for you to drop in after bookings have closed.![]()
d. Lil ChaseCommercial Fiction: Books that sell and sell well
We have millions of ideas for stories, but how do we shape these ideas into books that publishers want to publish? Not an easy task, especially for debut authors. If you want to see your books in bookshops and in the hands of children this is the workshop for you. Whether you have an idea already in mind or just thinking about a career in children's fiction. I'll speak briefly about what I have learned working for Mills and Boon and Working Partners Ltd - arguably two of the most commercial creative businesses in the publishing industry - as well as my own experience in getting that first book deal. The session will be very interactive, mainly focused on your concepts. We'll discus the all-important pitch, honing your story so that agents and publishers will be battling each other to work with you. By looking at your concept in the way that publishers will look at it - how it fits in the marketplace - we will find the best way to make your book sell, and sell well.
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d. Sara GrantCreating a Series with Life and Longevity
Author of young adult fiction and Working Partners editor Sara Grant will discuss creating series fiction for early readers through teens. She has worked on a wide range of series fiction from successful girlie series for 5+ (i.e. Rainbow Magic) to action-adventure stories for teen boys (i.e. Striker) and a bit of everything in between. If you have an idea for a trilogy or a never-ending series for children, join Sara for a hands-on workshop. She'll discuss the process from initial spark to final proof.
3.15pm to 3.45pm
Coffee
From Winegums To Wyrmeweald — telling stories with pictures
Chris Riddell will talk about his career as a children's book illustrator, political cartoonist and author and discuss the role of the content provider in a digital future.
4.30pm
Closing Remarks and Parting of WaysCompetiton, raffle and portfolio winners announced, and a fond goodbye ... for now.
Manuscript critiques and portfolio reviews present a wonderful opportunity to receive one-to-one feedback from a publishing professional. A limited number of 15 minute slots are available and will be allocated on a first come, first served basis.
Manuscript Submission Guidelines
For picture book manuscripts please send in full.
For longer fiction please send up to 4,000 words only and a 1 page synopsis.
For non-fiction manuscripts or project plans, please send a 1-page synopsis and outline contents; up to 1,000 words of text; a short resume of you and your work; a market appraisal; and other relevant information. Maximum of 8 pages in total.
Manuscripts should be typed, double spaced in an easy to read font such as Times New Roman in 12 points. On the first page please include the following information: Your name, story/project title, approximate word count of the full manuscript, target age range, your contact details, and your agent's name if you have one. Please number all subsequent pages and display your name and the story title at the top right
Manuscript reviews cost £30 for SCBWI/SOA members and £35 for non-members. They must be paid for at the same time as booking the conference and the manuscript posted to the address you will be given with your confirmation letter. This must arrive with us by 30th September or it will not be accepted. Please do not send manuscripts by recorded/registered mail.
Submitting a manuscript does not guarantee that you will receive a review. However, we will endeavour to provide a review to all those who apply and refunds will be given in the event of you not being offered a review. ![]()
Portfolios Guidelines
Portfolio reviews cost £30 for SCBWI/AOI members and £35 for non-members. They must be paid for at the same time as booking the conference and must be booked by 1st November.
You DO NOT need to send your artwork in advance; bring it to your assigned meeting. You will receive your meeting time and name of the professional reviewing your work at Saturday morning registration. Your portfolio should contain no more than 10-12 representational pieces of your best artwork and any dummies or sketchbooks that you may wish to show
Booking does not guarantee that you will receive a review. However, we will endeavour to provide a review to all those who apply and refunds will be given in the event of you not being offered a review.![]()
All illustrators are invited to bring their portfolios for display at the conference during the Open Portfolio exhibition.
Guidelines. Though original artwork is acceptable SCBWI-BI cannot be responsible for any damages. Therefore, we would urge you not to include original artwork in your portfolio. Please label all your artwork and your portfolio case. Promotional pieces/business cards are limited to 50 and must fit inside the portfolio. Please, no boxes or fancy three dimensional set ups that extend beyond the portfolio's dimensions
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